Enable, Engage and Evaluate: Introducing the 3E Social Media Strategy Canvas Based on the European Airline Industry
- DOI
- 10.1007/978-3-319-45234-0_2
- Published
- 2016
- Container
- Lecture Notes in Computer Science
- Publisher
- Springer International Publishing
- Open access
- unknown
Credibility signals
uncertain Score 64/100 under policy 1.0.0. This is a metadata assessment, not a judgment of the paper's conclusions.
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Cite this work
BibTeX
@article{allodium:10.1007/978-3-319-45234-0_2,
title = {Enable, Engage and Evaluate: Introducing the 3E Social Media Strategy Canvas Based on the European Airline Industry},
author = {Ton A. M. Spil and Robin Effing and Menno P. Both},
year = {2016},
journal = {Lecture Notes in Computer Science},
doi = {10.1007/978-3-319-45234-0_2},
url = {https://doi.org/10.1007/978-3-319-45234-0_2}
}RIS
TY - JOUR TI - Enable, Engage and Evaluate: Introducing the 3E Social Media Strategy Canvas Based on the European Airline Industry AU - Ton A. M. Spil AU - Robin Effing AU - Menno P. Both PY - 2016 JO - Lecture Notes in Computer Science DO - 10.1007/978-3-319-45234-0_2 UR - https://doi.org/10.1007/978-3-319-45234-0_2 ER -
APA
Spil, T. A. M., Effing, R., & Both, M. P. (2016). Enable, Engage and Evaluate: Introducing the 3E Social Media Strategy Canvas Based on the European Airline Industry. Lecture Notes in Computer Science. https://doi.org/10.1007/978-3-319-45234-0_2
Source records
- crossref · retrieved 2026-09-25T07:43:46.381Z