The effect of cause scope and cultural values on brand evaluations: The mediating role of moral elevation

Fang Ma

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DOI: 10.1016/j.actpsy.2026.107539
Published: 2026-09
Container: Acta Psychologica
Publisher: Elsevier BV
Open access: unknown

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Cite this work

BibTeX

@article{allodium:10.1016/j.actpsy.2026.107539,
  title = {The effect of cause scope and cultural values on brand evaluations: The mediating role of moral elevation},
  author = {Fang Ma},
  year = {2026},
  journal = {Acta Psychologica},
  doi = {10.1016/j.actpsy.2026.107539},
  url = {https://doi.org/10.1016/j.actpsy.2026.107539}
}

RIS

TY  - JOUR
TI  - The effect of cause scope and cultural values on brand evaluations: The mediating role of moral elevation
AU  - Fang Ma
PY  - 2026
JO  - Acta Psychologica
DO  - 10.1016/j.actpsy.2026.107539
UR  - https://doi.org/10.1016/j.actpsy.2026.107539
ER  -

APA

Ma, F. (2026). The effect of cause scope and cultural values on brand evaluations: The mediating role of moral elevation. Acta Psychologica. https://doi.org/10.1016/j.actpsy.2026.107539

Source records

crossref · retrieved 2026-09-25T13:32:21.871Z