Virtual brand communities unveiled: A comprehensive bibliometric exploration
- DOI
- 10.1016/j.digbus.2025.100122
- Published
- 12
- Container
- Digital Business
- Publisher
- Not recorded
- Open access
- yes
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Cite this work
BibTeX
@article{allodium:10.1016/j.digbus.2025.100122,
title = {Virtual brand communities unveiled: A comprehensive bibliometric exploration},
author = {Christiam Méndez-Lazarte and Alfredo Galdo-Jiménez and Ammer Ghouleh-Grundl and Ximena Yance-Morales and Victor Bohorquez-Lopez},
year = {2025},
journal = {Digital Business},
doi = {10.1016/j.digbus.2025.100122},
url = {https://doi.org/10.1016/j.digbus.2025.100122}
}RIS
TY - JOUR TI - Virtual brand communities unveiled: A comprehensive bibliometric exploration AU - Christiam Méndez-Lazarte AU - Alfredo Galdo-Jiménez AU - Ammer Ghouleh-Grundl AU - Ximena Yance-Morales AU - Victor Bohorquez-Lopez PY - 2025 JO - Digital Business DO - 10.1016/j.digbus.2025.100122 UR - https://doi.org/10.1016/j.digbus.2025.100122 ER -
APA
Méndez-Lazarte, C., Galdo-Jiménez, A., Ghouleh-Grundl, A., Yance-Morales, X., & Bohorquez-Lopez, V. (2025). Virtual brand communities unveiled: A comprehensive bibliometric exploration. Digital Business. https://doi.org/10.1016/j.digbus.2025.100122
Source records
- doaj · retrieved 2026-09-25T18:13:18.928Z