RETRACTED: An empirical test to measure the effectiveness of online advertising in online marketplaces using a hierarchical Bayes model
- DOI
- 10.1016/j.eswa.2011.05.093
- Published
- 2012-01
- Container
- Expert Systems with Applications
- Publisher
- Elsevier BV
- Open access
- unknown
Credibility signals
serious concern Score 29/100 under policy 1.0.0. This is a metadata assessment, not a judgment of the paper's conclusions.
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Cite this work
BibTeX
@article{allodium:10.1016/j.eswa.2011.05.093,
title = {RETRACTED: An empirical test to measure the effectiveness of online advertising in online marketplaces using a hierarchical Bayes model},
author = {Cookhwan Kim and Sungsik Park and Kwiseok Kwon and Woojin Chang},
year = {2012},
journal = {Expert Systems with Applications},
doi = {10.1016/j.eswa.2011.05.093},
url = {https://doi.org/10.1016/j.eswa.2011.05.093}
}RIS
TY - JOUR TI - RETRACTED: An empirical test to measure the effectiveness of online advertising in online marketplaces using a hierarchical Bayes model AU - Cookhwan Kim AU - Sungsik Park AU - Kwiseok Kwon AU - Woojin Chang PY - 2012 JO - Expert Systems with Applications DO - 10.1016/j.eswa.2011.05.093 UR - https://doi.org/10.1016/j.eswa.2011.05.093 ER -
APA
Kim, C., Park, S., Kwon, K., & Chang, W. (2012). RETRACTED: An empirical test to measure the effectiveness of online advertising in online marketplaces using a hierarchical Bayes model. Expert Systems with Applications. https://doi.org/10.1016/j.eswa.2011.05.093
Source records
- crossref · retrieved 2026-09-25T03:23:36.975Z