The role of open innovation, hotel service quality and marketing strategy in hotel business performance

Mohd Amy Azhar Mohd Harif, Muhammad Nawaz, Waseem Ul Hameed

Open source

DOI
10.1016/j.heliyon.2022.e10441
Published
2022-09
Container
Heliyon
Publisher
Elsevier BV
Open access
unknown

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BibTeX

@article{allodium:10.1016/j.heliyon.2022.e10441,
  title = {The role of open innovation, hotel service quality and marketing strategy in hotel business performance},
  author = {Mohd Amy Azhar Mohd Harif and Muhammad Nawaz and Waseem Ul Hameed},
  year = {2022},
  journal = {Heliyon},
  doi = {10.1016/j.heliyon.2022.e10441},
  url = {https://doi.org/10.1016/j.heliyon.2022.e10441}
}

RIS

TY  - JOUR
TI  - The role of open innovation, hotel service quality and marketing strategy in hotel business performance
AU  - Mohd Amy Azhar Mohd Harif
AU  - Muhammad Nawaz
AU  - Waseem Ul Hameed
PY  - 2022
JO  - Heliyon
DO  - 10.1016/j.heliyon.2022.e10441
UR  - https://doi.org/10.1016/j.heliyon.2022.e10441
ER  - 

APA

Harif, M. A. A. M., Nawaz, M., & Hameed, W. U. (2022). The role of open innovation, hotel service quality and marketing strategy in hotel business performance. Heliyon. https://doi.org/10.1016/j.heliyon.2022.e10441

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