Key account managers’ identification profiles and effectiveness : A fuzzy-set qualitative comparative analysis

Leonore Peters, Björn Sven Ivens, Catherine Pardo

DOI: 10.1016/j.indmarman.2022.09.022
Published: 2022-11-01
Container: Industrial Marketing Management
Publisher: Not recorded
Open access: no

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Cite this work

BibTeX

@article{allodium:10.1016/j.indmarman.2022.09.022,
  title = {Key account managers’ identification profiles and effectiveness : A fuzzy-set qualitative comparative analysis},
  author = {Leonore Peters and Björn Sven Ivens and Catherine Pardo},
  year = {2022},
  journal = {Industrial Marketing Management},
  doi = {10.1016/j.indmarman.2022.09.022},
  url = {https://doi.org/10.1016/j.indmarman.2022.09.022}
}

RIS

TY  - JOUR
TI  - Key account managers’ identification profiles and effectiveness : A fuzzy-set qualitative comparative analysis
AU  - Leonore Peters
AU  - Björn Sven Ivens
AU  - Catherine Pardo
PY  - 2022
JO  - Industrial Marketing Management
DO  - 10.1016/j.indmarman.2022.09.022
UR  - https://doi.org/10.1016/j.indmarman.2022.09.022
ER  -

APA

Peters, L., Ivens, B. S., & Pardo, C. (2022). Key account managers’ identification profiles and effectiveness : A fuzzy-set qualitative comparative analysis. Industrial Marketing Management. https://doi.org/10.1016/j.indmarman.2022.09.022

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hal · retrieved 2026-09-26T14:07:58.346Z