Managing the product-harm crisis in the digital era: The role of consumer online brand community engagement

Denghua Yuan, Zhibin Lin, Raffaele Filieri, Ran Liu, Mengqin Zheng

Open source

DOI: 10.1016/j.jbusres.2020.04.044
Published: 2020-07
Container: Journal of Business Research
Publisher: Elsevier BV
Open access: unknown

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Cite this work

BibTeX

@article{allodium:10.1016/j.jbusres.2020.04.044,
  title = {Managing the product-harm crisis in the digital era: The role of consumer online brand community engagement},
  author = {Denghua Yuan and Zhibin Lin and Raffaele Filieri and Ran Liu and Mengqin Zheng},
  year = {2020},
  journal = {Journal of Business Research},
  doi = {10.1016/j.jbusres.2020.04.044},
  url = {https://doi.org/10.1016/j.jbusres.2020.04.044}
}

RIS

TY  - JOUR
TI  - Managing the product-harm crisis in the digital era: The role of consumer online brand community engagement
AU  - Denghua Yuan
AU  - Zhibin Lin
AU  - Raffaele Filieri
AU  - Ran Liu
AU  - Mengqin Zheng
PY  - 2020
JO  - Journal of Business Research
DO  - 10.1016/j.jbusres.2020.04.044
UR  - https://doi.org/10.1016/j.jbusres.2020.04.044
ER  -

APA

Yuan, D., Lin, Z., Filieri, R., Liu, R., & Zheng, M. (2020). Managing the product-harm crisis in the digital era: The role of consumer online brand community engagement. Journal of Business Research. https://doi.org/10.1016/j.jbusres.2020.04.044

Source records

crossref · retrieved 2026-11-10T09:21:56.088Z