Substance over superficiality: how influencer credibility attributes drive social commerce purchase intentions of vietnamese youth.

Thanh NND, Nhung NNM, Tran TNB, Vy CNP, Nhi NHY, Thu LA

DOI: 10.1038/s41598-026-52043-3
Published: 2026 May 6
Container: Scientific reports
Publisher: Not recorded
Open access: yes

Credibility signals

limited evidence Score 45/100 under policy 1.0.0. This is a metadata assessment, not a judgment of the paper's conclusions.

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Cite this work

BibTeX

@article{allodium:10.1038/s41598-026-52043-3,
  title = {Substance over superficiality: how influencer credibility attributes drive social commerce purchase intentions of vietnamese youth.},
  author = {Thanh NND and Nhung NNM and Tran TNB and Vy CNP and Nhi NHY and Thu LA},
  year = {2026},
  journal = {Scientific reports},
  doi = {10.1038/s41598-026-52043-3},
  url = {https://doi.org/10.1038/s41598-026-52043-3}
}

RIS

TY  - JOUR
TI  - Substance over superficiality: how influencer credibility attributes drive social commerce purchase intentions of vietnamese youth.
AU  - Thanh NND
AU  - Nhung NNM
AU  - Tran TNB
AU  - Vy CNP
AU  - Nhi NHY
AU  - Thu LA
PY  - 2026
JO  - Scientific reports
DO  - 10.1038/s41598-026-52043-3
UR  - https://doi.org/10.1038/s41598-026-52043-3
ER  -

APA

NND, T., NNM, N., TNB, T., CNP, V., NHY, N., & LA, T. (2026). Substance over superficiality: how influencer credibility attributes drive social commerce purchase intentions of vietnamese youth.. Scientific reports. https://doi.org/10.1038/s41598-026-52043-3

Source records

pubmed · retrieved 2026-09-26T19:17:07.189Z