A quantitative study on user interaction and brand perception of visual elements in social media advertising driven by deep learning

Pei Wang, Xiaopeng Niu, Aiping Li

Open source

DOI
10.1038/s41598-026-61139-9
Published
2026-07-17
Container
Scientific Reports
Publisher
Springer Science and Business Media LLC
Open access
unknown

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BibTeX

@article{allodium:10.1038/s41598-026-61139-9,
  title = {A quantitative study on user interaction and brand perception of visual elements in social media advertising driven by deep learning},
  author = {Pei Wang and Xiaopeng Niu and Aiping Li},
  year = {2026},
  journal = {Scientific Reports},
  doi = {10.1038/s41598-026-61139-9},
  url = {https://doi.org/10.1038/s41598-026-61139-9}
}

RIS

TY  - JOUR
TI  - A quantitative study on user interaction and brand perception of visual elements in social media advertising driven by deep learning
AU  - Pei Wang
AU  - Xiaopeng Niu
AU  - Aiping Li
PY  - 2026
JO  - Scientific Reports
DO  - 10.1038/s41598-026-61139-9
UR  - https://doi.org/10.1038/s41598-026-61139-9
ER  - 

APA

Wang, P., Niu, X., & Li, A. (2026). A quantitative study on user interaction and brand perception of visual elements in social media advertising driven by deep learning. Scientific Reports. https://doi.org/10.1038/s41598-026-61139-9

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