Fitness Influencers as Health Communicators: Human Brand Positioning and Health Communication Strategies in Bangladeshi Influencer Marketing.
- DOI
- 10.1080/07359683.2026.2692298
- Published
- 2026 Jul 2
- Container
- Health marketing quarterly
- Publisher
- Not recorded
- Open access
- unknown
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Cite this work
BibTeX
@article{allodium:10.1080/07359683.2026.2692298,
title = {Fitness Influencers as Health Communicators: Human Brand Positioning and Health Communication Strategies in Bangladeshi Influencer Marketing.},
author = {Begum M and Rana S and Hossain J and Menon Khan M and Rahman N},
year = {2026},
journal = {Health marketing quarterly},
doi = {10.1080/07359683.2026.2692298},
url = {https://doi.org/10.1080/07359683.2026.2692298}
}RIS
TY - JOUR TI - Fitness Influencers as Health Communicators: Human Brand Positioning and Health Communication Strategies in Bangladeshi Influencer Marketing. AU - Begum M AU - Rana S AU - Hossain J AU - Menon Khan M AU - Rahman N PY - 2026 JO - Health marketing quarterly DO - 10.1080/07359683.2026.2692298 UR - https://doi.org/10.1080/07359683.2026.2692298 ER -
APA
M, B., S, R., J, H., M, M. K., & N, R. (2026). Fitness Influencers as Health Communicators: Human Brand Positioning and Health Communication Strategies in Bangladeshi Influencer Marketing.. Health marketing quarterly. https://doi.org/10.1080/07359683.2026.2692298
Source records
- pubmed · retrieved 2026-09-25T10:52:12.844Z