The Digital Shift in Breast-Milk Substitute Marketing in the Czech Republic: Persuasion Techniques and Regulatory Challenges in Online Consumer Influence

Denisa Hejlová, Markéta Kaclová, Adéla Lemrová

Open source

DOI
10.1080/10410236.2025.2608204
Published
2026-01-06
Container
Health Communication
Publisher
Informa UK Limited
Open access
unknown

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BibTeX

@article{allodium:10.1080/10410236.2025.2608204,
  title = {The Digital Shift in Breast-Milk Substitute Marketing in the Czech Republic: Persuasion Techniques and Regulatory Challenges in Online Consumer Influence},
  author = {Denisa Hejlová and Markéta Kaclová and Adéla Lemrová},
  year = {2026},
  journal = {Health Communication},
  doi = {10.1080/10410236.2025.2608204},
  url = {https://doi.org/10.1080/10410236.2025.2608204}
}

RIS

TY  - JOUR
TI  - The Digital Shift in Breast-Milk Substitute Marketing in the Czech Republic: Persuasion Techniques and Regulatory Challenges in Online Consumer Influence
AU  - Denisa Hejlová
AU  - Markéta Kaclová
AU  - Adéla Lemrová
PY  - 2026
JO  - Health Communication
DO  - 10.1080/10410236.2025.2608204
UR  - https://doi.org/10.1080/10410236.2025.2608204
ER  - 

APA

Hejlová, D., Kaclová, M., & Lemrová, A. (2026). The Digital Shift in Breast-Milk Substitute Marketing in the Czech Republic: Persuasion Techniques and Regulatory Challenges in Online Consumer Influence. Health Communication. https://doi.org/10.1080/10410236.2025.2608204

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