The impact of roadside advertising density on driver visual attention and safety in Kuwait: An AI-driven analysis of simulator and eye-tracking data

Ahmad Aiash, Ahmed Assad, Mohamad AlAhmad, Hasan Alsarraf, Sayed Mazedi, Ali AlMweel, Janan Ashkanani, Nour AlFadhli, Francesc Robusté

Open source

DOI
10.1080/15389588.2026.2729620
Published
2026-09-15
Container
Traffic Injury Prevention
Publisher
Informa UK Limited
Open access
unknown

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BibTeX

@article{allodium:10.1080/15389588.2026.2729620,
  title = {The impact of roadside advertising density on driver visual attention and safety in Kuwait: An AI-driven analysis of simulator and eye-tracking data},
  author = {Ahmad Aiash and Ahmed Assad and Mohamad AlAhmad and Hasan Alsarraf and Sayed Mazedi and Ali AlMweel and Janan Ashkanani and Nour AlFadhli and Francesc Robusté},
  year = {2026},
  journal = {Traffic Injury Prevention},
  doi = {10.1080/15389588.2026.2729620},
  url = {https://doi.org/10.1080/15389588.2026.2729620}
}

RIS

TY  - JOUR
TI  - The impact of roadside advertising density on driver visual attention and safety in Kuwait: An AI-driven analysis of simulator and eye-tracking data
AU  - Ahmad Aiash
AU  - Ahmed Assad
AU  - Mohamad AlAhmad
AU  - Hasan Alsarraf
AU  - Sayed Mazedi
AU  - Ali AlMweel
AU  - Janan Ashkanani
AU  - Nour AlFadhli
AU  - Francesc Robusté
PY  - 2026
JO  - Traffic Injury Prevention
DO  - 10.1080/15389588.2026.2729620
UR  - https://doi.org/10.1080/15389588.2026.2729620
ER  - 

APA

Aiash, A., Assad, A., AlAhmad, M., Alsarraf, H., Mazedi, S., AlMweel, A., Ashkanani, J., AlFadhli, N., & Robusté, F. (2026). The impact of roadside advertising density on driver visual attention and safety in Kuwait: An AI-driven analysis of simulator and eye-tracking data. Traffic Injury Prevention. https://doi.org/10.1080/15389588.2026.2729620

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