From recipient to contributor: examining customer roles and experienced outcomes

Cynthia A. Lengnick‐Hall, Vincentia (Cindy) Claycomb, Lawrence W. Inks

Open source

DOI
10.1108/03090560010311902
Published
2000-04-01
Container
European Journal of Marketing
Publisher
Emerald
Open access
unknown

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BibTeX

@article{allodium:10.1108/03090560010311902,
  title = {From recipient to contributor: examining customer roles and experienced outcomes},
  author = {Cynthia A. Lengnick‐Hall and Vincentia (Cindy) Claycomb and Lawrence W. Inks},
  year = {2000},
  journal = {European Journal of Marketing},
  doi = {10.1108/03090560010311902},
  url = {https://doi.org/10.1108/03090560010311902}
}

RIS

TY  - JOUR
TI  - From recipient to contributor: examining customer roles and experienced outcomes
AU  - Cynthia A. Lengnick‐Hall
AU  - Vincentia (Cindy) Claycomb
AU  - Lawrence W. Inks
PY  - 2000
JO  - European Journal of Marketing
DO  - 10.1108/03090560010311902
UR  - https://doi.org/10.1108/03090560010311902
ER  - 

APA

Lengnick‐Hall, C. A., Claycomb, V. (., & Inks, L. W. (2000). From recipient to contributor: examining customer roles and experienced outcomes. European Journal of Marketing. https://doi.org/10.1108/03090560010311902

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