The effects of humor usage by salespersons: the roles of humor type and business sector

Laurent Bompar, Renaud Lunardo, Camille Saintives

Open source

DOI: 10.1108/jbim-07-2017-0174
Published: 2018-06-04
Container: Journal of Business & Industrial Marketing
Publisher: Emerald
Open access: unknown

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Cite this work

BibTeX

@article{allodium:10.1108/jbim-07-2017-0174,
  title = {The effects of humor usage by salespersons: the roles of humor type and business sector},
  author = {Laurent Bompar and Renaud Lunardo and Camille Saintives},
  year = {2018},
  journal = {Journal of Business \&amp; Industrial Marketing},
  doi = {10.1108/jbim-07-2017-0174},
  url = {https://doi.org/10.1108/jbim-07-2017-0174}
}

RIS

TY  - JOUR
TI  - The effects of humor usage by salespersons: the roles of humor type and business sector
AU  - Laurent Bompar
AU  - Renaud Lunardo
AU  - Camille Saintives
PY  - 2018
JO  - Journal of Business &amp; Industrial Marketing
DO  - 10.1108/jbim-07-2017-0174
UR  - https://doi.org/10.1108/jbim-07-2017-0174
ER  -

APA

Bompar, L., Lunardo, R., & Saintives, C. (2018). The effects of humor usage by salespersons: the roles of humor type and business sector. Journal of Business & Industrial Marketing. https://doi.org/10.1108/jbim-07-2017-0174

Source records

crossref · retrieved 2026-09-27T12:22:54.861Z