Can a Technology Enterprise Transition from Niche to Wider Market Appeal in the Turbulent Digital Media Industry?

Prescott C. Ensign, Jonathan Fast, Stefan Hentsch

Open source

DOI: 10.1177/0256090916654602
Published: 2016-08-02
Container: Vikalpa: The Journal for Decision Makers
Publisher: SAGE Publications
Open access: unknown

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Cite this work

BibTeX

@article{allodium:10.1177/0256090916654602,
  title = {Can a Technology Enterprise Transition from Niche to Wider Market Appeal in the Turbulent Digital Media Industry?},
  author = {Prescott C. Ensign and Jonathan Fast and Stefan Hentsch},
  year = {2016},
  journal = {Vikalpa: The Journal for Decision Makers},
  doi = {10.1177/0256090916654602},
  url = {https://doi.org/10.1177/0256090916654602}
}

RIS

TY  - JOUR
TI  - Can a Technology Enterprise Transition from Niche to Wider Market Appeal in the Turbulent Digital Media Industry?
AU  - Prescott C. Ensign
AU  - Jonathan Fast
AU  - Stefan Hentsch
PY  - 2016
JO  - Vikalpa: The Journal for Decision Makers
DO  - 10.1177/0256090916654602
UR  - https://doi.org/10.1177/0256090916654602
ER  -

APA

Ensign, P. C., Fast, J., & Hentsch, S. (2016). Can a Technology Enterprise Transition from Niche to Wider Market Appeal in the Turbulent Digital Media Industry?. Vikalpa: The Journal for Decision Makers. https://doi.org/10.1177/0256090916654602

Source records

crossref · retrieved 2026-11-07T15:45:15.549Z