From polar cold to global brand: Leveraging international city branding practices for tourism development in Verkhoyansk

Olga O. Androsova, Tuyaara S. Burtseva, Vlada V. Kharitonova

Open source

DOI
10.12731/3033-5973-2025-14-4-318
Published
12
Container
Siberian Journal of Economic and Business Studies
Publisher
Not recorded
Open access
yes

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BibTeX

@article{allodium:10.12731/3033-5973-2025-14-4-318,
  title = {From polar cold to global brand: Leveraging international city branding practices for tourism development in Verkhoyansk},
  author = {Olga O. Androsova and Tuyaara S. Burtseva and Vlada V. Kharitonova},
  year = {2025},
  journal = {Siberian Journal of Economic and Business Studies},
  doi = {10.12731/3033-5973-2025-14-4-318},
  url = {https://doi.org/10.12731/3033-5973-2025-14-4-318}
}

RIS

TY  - JOUR
TI  - From polar cold to global brand: Leveraging international city branding practices for tourism development in Verkhoyansk
AU  - Olga O. Androsova
AU  - Tuyaara S. Burtseva
AU  - Vlada V. Kharitonova
PY  - 2025
JO  - Siberian Journal of Economic and Business Studies
DO  - 10.12731/3033-5973-2025-14-4-318
UR  - https://doi.org/10.12731/3033-5973-2025-14-4-318
ER  - 

APA

Androsova, O. O., Burtseva, T. S., & Kharitonova, V. V. (2025). From polar cold to global brand: Leveraging international city branding practices for tourism development in Verkhoyansk. Siberian Journal of Economic and Business Studies. https://doi.org/10.12731/3033-5973-2025-14-4-318

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