Gambling adverts on social media reach 2.3 times more men than women: Using the Meta Ad library to assess gambling advertising in Ireland

Elena Petrovskaya, Leon Y. Xiao, Nicole Khoo, Deirdre Leahy, Amanda Roberts

Open source

DOI
10.1556/2006.2025.00484
Published
2026-07-15
Container
Journal of Behavioral Addictions
Publisher
Akademiai Kiado Zrt.
Open access
unknown

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BibTeX

@article{allodium:10.1556/2006.2025.00484,
  title = {Gambling adverts on social media reach 2.3 times more men than women: Using the Meta Ad library to assess gambling advertising in Ireland},
  author = {Elena Petrovskaya and Leon Y. Xiao and Nicole Khoo and Deirdre Leahy and Amanda Roberts},
  year = {2026},
  journal = {Journal of Behavioral Addictions},
  doi = {10.1556/2006.2025.00484},
  url = {https://doi.org/10.1556/2006.2025.00484}
}

RIS

TY  - JOUR
TI  - Gambling adverts on social media reach 2.3 times more men than women: Using the Meta Ad library to assess gambling advertising in Ireland
AU  - Elena Petrovskaya
AU  - Leon Y. Xiao
AU  - Nicole Khoo
AU  - Deirdre Leahy
AU  - Amanda Roberts
PY  - 2026
JO  - Journal of Behavioral Addictions
DO  - 10.1556/2006.2025.00484
UR  - https://doi.org/10.1556/2006.2025.00484
ER  - 

APA

Petrovskaya, E., Xiao, L. Y., Khoo, N., Leahy, D., & Roberts, A. (2026). Gambling adverts on social media reach 2.3 times more men than women: Using the Meta Ad library to assess gambling advertising in Ireland. Journal of Behavioral Addictions. https://doi.org/10.1556/2006.2025.00484

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