Advanced Analytics in Social Media Data Mining as a Driver of Digital Transformation in Cultural Heritage Tourism: The Case of Lamphun, Thailand

Pirapong Wongsaensee, Pintusorn Onpium, Chakkrapong Kuensaen, Nantawan Muangyai

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DOI: 10.20944/preprints202605.1088.v1
Published: 2026-05-18
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Publisher: MDPI AG
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Cite this work

BibTeX

@article{allodium:10.20944/preprints202605.1088.v1,
  title = {Advanced Analytics in Social Media Data Mining as a Driver of Digital Transformation in Cultural Heritage Tourism: The Case of Lamphun, Thailand},
  author = {Pirapong Wongsaensee and Pintusorn Onpium and Chakkrapong Kuensaen and Nantawan Muangyai},
  year = {2026},
  doi = {10.20944/preprints202605.1088.v1},
  url = {https://doi.org/10.20944/preprints202605.1088.v1}
}

RIS

TY  - JOUR
TI  - Advanced Analytics in Social Media Data Mining as a Driver of Digital Transformation in Cultural Heritage Tourism: The Case of Lamphun, Thailand
AU  - Pirapong Wongsaensee
AU  - Pintusorn Onpium
AU  - Chakkrapong Kuensaen
AU  - Nantawan Muangyai
PY  - 2026
DO  - 10.20944/preprints202605.1088.v1
UR  - https://doi.org/10.20944/preprints202605.1088.v1
ER  -

APA

Wongsaensee, P., Onpium, P., Kuensaen, C., & Muangyai, N. (2026). Advanced Analytics in Social Media Data Mining as a Driver of Digital Transformation in Cultural Heritage Tourism: The Case of Lamphun, Thailand. https://doi.org/10.20944/preprints202605.1088.v1

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crossref · retrieved 2026-09-26T07:56:00.923Z