Highlighting Customer Attitudes: A Case Where the Influencer's Credibility and Digital Persuasive Content Are Not Lucrative

Lailatul Maghfiroh, Widiya Dewi Anjaningrum, Alma Pia G. Reyes, Khriz N. Fernandez

Open source

DOI
10.21776/ub.jam.2025.023.1.19
Published
2025-07-28
Container
Jurnal Aplikasi Manajemen
Publisher
Brawijaya University
Open access
unknown

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BibTeX

@article{allodium:10.21776/ub.jam.2025.023.1.19,
  title = {Highlighting Customer Attitudes: A Case Where the Influencer's Credibility and Digital Persuasive Content Are Not Lucrative},
  author = {Lailatul Maghfiroh and Widiya Dewi Anjaningrum and Alma Pia G. Reyes and Khriz N. Fernandez},
  year = {2025},
  journal = {Jurnal Aplikasi Manajemen},
  doi = {10.21776/ub.jam.2025.023.1.19},
  url = {https://doi.org/10.21776/ub.jam.2025.023.1.19}
}

RIS

TY  - JOUR
TI  - Highlighting Customer Attitudes: A Case Where the Influencer's Credibility and Digital Persuasive Content Are Not Lucrative
AU  - Lailatul Maghfiroh
AU  - Widiya Dewi Anjaningrum
AU  - Alma Pia G. Reyes
AU  - Khriz N. Fernandez
PY  - 2025
JO  - Jurnal Aplikasi Manajemen
DO  - 10.21776/ub.jam.2025.023.1.19
UR  - https://doi.org/10.21776/ub.jam.2025.023.1.19
ER  - 

APA

Maghfiroh, L., Anjaningrum, W. D., Reyes, A. P. G., & Fernandez, K. N. (2025). Highlighting Customer Attitudes: A Case Where the Influencer's Credibility and Digital Persuasive Content Are Not Lucrative. Jurnal Aplikasi Manajemen. https://doi.org/10.21776/ub.jam.2025.023.1.19

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