Consumer Loyalty of Shopee's User in South Sumatera through Experiential Marketing

Nofiawaty Nofiawaty, Iisnawati Iisnawati, Achmad Nazaruddin

Open source

DOI: 10.29259/sijdeb.v3i4.301-314
Published: February
Container: Sriwijaya International Journal of Dynamic Economics and Business
Publisher: Not recorded
Open access: yes

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Cite this work

BibTeX

@article{allodium:10.29259/sijdeb.v3i4.301-314,
  title = {Consumer Loyalty of Shopee's User in South Sumatera through Experiential Marketing},
  author = {Nofiawaty Nofiawaty and Iisnawati Iisnawati and Achmad Nazaruddin},
  year = {2020},
  journal = {Sriwijaya International Journal of Dynamic Economics and Business},
  doi = {10.29259/sijdeb.v3i4.301-314},
  url = {https://doi.org/10.29259/sijdeb.v3i4.301-314}
}

RIS

TY  - JOUR
TI  - Consumer Loyalty of Shopee's User in South Sumatera through Experiential Marketing
AU  - Nofiawaty Nofiawaty
AU  - Iisnawati Iisnawati
AU  - Achmad Nazaruddin
PY  - 2020
JO  - Sriwijaya International Journal of Dynamic Economics and Business
DO  - 10.29259/sijdeb.v3i4.301-314
UR  - https://doi.org/10.29259/sijdeb.v3i4.301-314
ER  -

APA

Nofiawaty, N., Iisnawati, I., & Nazaruddin, A. (2020). Consumer Loyalty of Shopee's User in South Sumatera through Experiential Marketing. Sriwijaya International Journal of Dynamic Economics and Business. https://doi.org/10.29259/sijdeb.v3i4.301-314

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doaj · retrieved 2026-09-26T11:01:25.789Z