The Advertising and the Other Marketing Communications of Luxury Goods – Archetypal, Semiotic and Narrative Aspects

Christo Kaftandjiev

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DOI: 10.32388/1le7cm
Published: 2023-08-13
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Publisher: Qeios Ltd
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Cite this work

BibTeX

@article{allodium:10.32388/1le7cm,
  title = {The Advertising and the Other Marketing Communications of Luxury Goods – Archetypal, Semiotic and Narrative Aspects},
  author = {Christo Kaftandjiev},
  year = {2023},
  doi = {10.32388/1le7cm},
  url = {https://doi.org/10.32388/1le7cm}
}

RIS

TY  - JOUR
TI  - The Advertising and the Other Marketing Communications of Luxury Goods – Archetypal, Semiotic and Narrative Aspects
AU  - Christo Kaftandjiev
PY  - 2023
DO  - 10.32388/1le7cm
UR  - https://doi.org/10.32388/1le7cm
ER  -

APA

Kaftandjiev, C. (2023). The Advertising and the Other Marketing Communications of Luxury Goods – Archetypal, Semiotic and Narrative Aspects. https://doi.org/10.32388/1le7cm

Source records

crossref · retrieved 2026-09-26T03:14:14.773Z