Accessing the Influence of Community Experience on Brand Loyalty Toward Virtual Brand Community: Developing Country Perspective

Zhounan Huangfu, Zhounan Huangfu, Yaohui Ruan, Jing Zhao, Qiaqia Wang, Lei Zhou

Open source

DOI: 10.3389/fpsyg.2022.865646
Published: 4
Container: Frontiers in Psychology
Publisher: Not recorded
Open access: yes

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Cite this work

BibTeX

@article{allodium:10.3389/fpsyg.2022.865646,
  title = {Accessing the Influence of Community Experience on Brand Loyalty Toward Virtual Brand Community: Developing Country Perspective},
  author = {Zhounan Huangfu and Zhounan Huangfu and Yaohui Ruan and Jing Zhao and Qiaqia Wang and Lei Zhou},
  year = {2022},
  journal = {Frontiers in Psychology},
  doi = {10.3389/fpsyg.2022.865646},
  url = {https://doi.org/10.3389/fpsyg.2022.865646}
}

RIS

TY  - JOUR
TI  - Accessing the Influence of Community Experience on Brand Loyalty Toward Virtual Brand Community: Developing Country Perspective
AU  - Zhounan Huangfu
AU  - Zhounan Huangfu
AU  - Yaohui Ruan
AU  - Jing Zhao
AU  - Qiaqia Wang
AU  - Lei Zhou
PY  - 2022
JO  - Frontiers in Psychology
DO  - 10.3389/fpsyg.2022.865646
UR  - https://doi.org/10.3389/fpsyg.2022.865646
ER  -

APA

Huangfu, Z., Huangfu, Z., Ruan, Y., Zhao, J., Wang, Q., & Zhou, L. (2022). Accessing the Influence of Community Experience on Brand Loyalty Toward Virtual Brand Community: Developing Country Perspective. Frontiers in Psychology. https://doi.org/10.3389/fpsyg.2022.865646

Source records

doaj · retrieved 2026-11-10T09:47:06.662Z