From anthropomorphism to prosocial intention: a PLS-SEM and fsQCA study of virtual influencers.

Su L, Pan X, Duan X

Open source

DOI: 10.3389/fpsyg.2026.1899105
Published: 2026
Container: Frontiers in psychology
Publisher: Not recorded
Open access: yes

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Cite this work

BibTeX

@article{allodium:10.3389/fpsyg.2026.1899105,
  title = {From anthropomorphism to prosocial intention: a PLS-SEM and fsQCA study of virtual influencers.},
  author = {Su L and Pan X and Duan X},
  year = {2026},
  journal = {Frontiers in psychology},
  doi = {10.3389/fpsyg.2026.1899105},
  url = {https://doi.org/10.3389/fpsyg.2026.1899105}
}

RIS

TY  - JOUR
TI  - From anthropomorphism to prosocial intention: a PLS-SEM and fsQCA study of virtual influencers.
AU  - Su L
AU  - Pan X
AU  - Duan X
PY  - 2026
JO  - Frontiers in psychology
DO  - 10.3389/fpsyg.2026.1899105
UR  - https://doi.org/10.3389/fpsyg.2026.1899105
ER  -

APA

L, S., X, P., & X, D. (2026). From anthropomorphism to prosocial intention: a PLS-SEM and fsQCA study of virtual influencers.. Frontiers in psychology. https://doi.org/10.3389/fpsyg.2026.1899105

Source records

pubmed · retrieved 2026-09-26T00:14:33.294Z
europe-pmc · retrieved 2026-09-26T00:14:33.303Z
doaj · retrieved 2026-09-26T00:14:33.319Z