Understanding internationalization variance within a sport brand: case study of the Sparta Prague ice hockey and football clubs

William Crossan, Jan Šíma, Michaela Kaprálková, Tomáš Ruda

Open source

DOI: 10.3389/fsoc.2024.1459632
Published: 2024-10-25
Container: Frontiers in Sociology
Publisher: Frontiers Media SA
Open access: unknown

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Cite this work

BibTeX

@article{allodium:10.3389/fsoc.2024.1459632,
  title = {Understanding internationalization variance within a sport brand: case study of the Sparta Prague ice hockey and football clubs},
  author = {William Crossan and Jan Šíma and Michaela Kaprálková and Tomáš Ruda},
  year = {2024},
  journal = {Frontiers in Sociology},
  doi = {10.3389/fsoc.2024.1459632},
  url = {https://doi.org/10.3389/fsoc.2024.1459632}
}

RIS

TY  - JOUR
TI  - Understanding internationalization variance within a sport brand: case study of the Sparta Prague ice hockey and football clubs
AU  - William Crossan
AU  - Jan Šíma
AU  - Michaela Kaprálková
AU  - Tomáš Ruda
PY  - 2024
JO  - Frontiers in Sociology
DO  - 10.3389/fsoc.2024.1459632
UR  - https://doi.org/10.3389/fsoc.2024.1459632
ER  -

APA

Crossan, W., Šíma, J., Kaprálková, M., & Ruda, T. (2024). Understanding internationalization variance within a sport brand: case study of the Sparta Prague ice hockey and football clubs. Frontiers in Sociology. https://doi.org/10.3389/fsoc.2024.1459632

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crossref · retrieved 2026-09-25T06:20:43.721Z