Perceived viewing-experience enhancement and audience acceptance: applying TAM to AI-based sports broadcasting services

Liuxin Li

Open source

DOI: 10.3389/fspor.2026.1945033
Published: 10
Container: Frontiers in Sports and Active Living
Publisher: Not recorded
Open access: yes

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Cite this work

BibTeX

@article{allodium:10.3389/fspor.2026.1945033,
  title = {Perceived viewing-experience enhancement and audience acceptance: applying TAM to AI-based sports broadcasting services},
  author = {Liuxin Li},
  year = {2026},
  journal = {Frontiers in Sports and Active Living},
  doi = {10.3389/fspor.2026.1945033},
  url = {https://doi.org/10.3389/fspor.2026.1945033}
}

RIS

TY  - JOUR
TI  - Perceived viewing-experience enhancement and audience acceptance: applying TAM to AI-based sports broadcasting services
AU  - Liuxin Li
PY  - 2026
JO  - Frontiers in Sports and Active Living
DO  - 10.3389/fspor.2026.1945033
UR  - https://doi.org/10.3389/fspor.2026.1945033
ER  -

APA

Li, L. (2026). Perceived viewing-experience enhancement and audience acceptance: applying TAM to AI-based sports broadcasting services. Frontiers in Sports and Active Living. https://doi.org/10.3389/fspor.2026.1945033

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doaj · retrieved 2026-11-10T14:20:52.167Z