The Neurotypical Assumption in Consumer Research: Rethinking Consumer Heterogeneity Through Neurocognitive Diversity

Polona Dakič, Armand Faganel

Open source

DOI
10.3390/bs16101725
Published
2026-09-23
Container
Behavioral Sciences
Publisher
MDPI AG
Open access
unknown

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BibTeX

@article{allodium:10.3390/bs16101725,
  title = {The Neurotypical Assumption in Consumer Research: Rethinking Consumer Heterogeneity Through Neurocognitive Diversity},
  author = {Polona Dakič and Armand Faganel},
  year = {2026},
  journal = {Behavioral Sciences},
  doi = {10.3390/bs16101725},
  url = {https://doi.org/10.3390/bs16101725}
}

RIS

TY  - JOUR
TI  - The Neurotypical Assumption in Consumer Research: Rethinking Consumer Heterogeneity Through Neurocognitive Diversity
AU  - Polona Dakič
AU  - Armand Faganel
PY  - 2026
JO  - Behavioral Sciences
DO  - 10.3390/bs16101725
UR  - https://doi.org/10.3390/bs16101725
ER  - 

APA

Dakič, P., & Faganel, A. (2026). The Neurotypical Assumption in Consumer Research: Rethinking Consumer Heterogeneity Through Neurocognitive Diversity. Behavioral Sciences. https://doi.org/10.3390/bs16101725

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