Marketing strategies for building customer loyalty in hotels in João Pessoa-PB
- DOI
- 10.3897/geostudies.2.e145652
- Published
- 2025-05-14
- Container
- GeoStudies
- Publisher
- Pensoft Publishers
- Open access
- unknown
Credibility signals
uncertain Score 64/100 under policy 1.0.0. This is a metadata assessment, not a judgment of the paper's conclusions.
Show all credibility signals
- supportingDOI registered: A matching record was returned by Crossref.
- supportingDOI resolves: A matching record was returned by Crossref.
- not scoredDirectory of Open Access Journals: No matching DOAJ record was present in this response. No allow-list match; this is not evidence of low credibility.
- not scoredMEDLINE indexed: Not checked or no result supplied; no credibility inference made.
- not scoredOpenAlex core source: Not checked or no result supplied; no credibility inference made.
- not scoredKnown publisher allow-list: Not checked or no result supplied; no credibility inference made.
- not scoredROR affiliation: Not checked or no result supplied; no credibility inference made.
- not scoredRetraction Watch retraction: No retraction notice matched this DOI in the deployed snapshot. No matching event found; coverage may be incomplete.
- not scoredRetraction Watch expression of concern: No expression of concern notice matched this DOI in the deployed snapshot. No matching event found; coverage may be incomplete.
- not scoredRetraction Watch correction: No correction notice matched this DOI in the deployed snapshot. No matching event found; coverage may be incomplete.
- not scoredRetraction Watch reinstatement: No reinstatement notice matched this DOI in the deployed snapshot. No matching event found; coverage may be incomplete.
- not scoredOpen access status: Not checked or no result supplied; no credibility inference made.
- not scoredPublication license: Not checked or no result supplied; no credibility inference made.
- not scoredPublication version: A publication version was supplied but is not scored.
- supportingMetadata completeness: All 6 scored descriptive metadata groups are present.
Cite this work
BibTeX
@article{allodium:10.3897/geostudies.2.e145652,
title = {Marketing strategies for building customer loyalty in hotels in Jo\ão Pessoa-PB},
author = {Ramom Santos Custódio and Adriana Brambilla and Elidio Vanzella and Felipe Gomes do Nascimento and Priscila Fernandes Carvalho de Melo},
year = {2025},
journal = {GeoStudies},
doi = {10.3897/geostudies.2.e145652},
url = {https://doi.org/10.3897/geostudies.2.e145652}
}RIS
TY - JOUR TI - Marketing strategies for building customer loyalty in hotels in João Pessoa-PB AU - Ramom Santos Custódio AU - Adriana Brambilla AU - Elidio Vanzella AU - Felipe Gomes do Nascimento AU - Priscila Fernandes Carvalho de Melo PY - 2025 JO - GeoStudies DO - 10.3897/geostudies.2.e145652 UR - https://doi.org/10.3897/geostudies.2.e145652 ER -
APA
Custódio, R. S., Brambilla, A., Vanzella, E., Nascimento, F. G. D., & Melo, P. F. C. D. (2025). Marketing strategies for building customer loyalty in hotels in João Pessoa-PB. GeoStudies. https://doi.org/10.3897/geostudies.2.e145652
Source records
- crossref · retrieved 2026-11-11T00:27:28.846Z