An Overview On The Effectiveness Of Brand Mascot And Celebrity Endorsement
- DOI
- 10.5281/zenodo.1127544
- Published
- 2016
- Container
- Not recorded
- Publisher
- Zenodo
- Open access
- yes
Credibility signals
limited evidence Score 47/100 under policy 1.0.0. This is a metadata assessment, not a judgment of the paper's conclusions.
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Cite this work
BibTeX
@article{allodium:10.5281/zenodo.1127544,
title = {An Overview On The Effectiveness Of Brand Mascot And Celebrity Endorsement},
author = {Isari Pairoa and Proud Arunrangsiwed},
year = {2016},
doi = {10.5281/zenodo.1127544},
url = {https://doi.org/10.5281/zenodo.1127544}
}RIS
TY - JOUR TI - An Overview On The Effectiveness Of Brand Mascot And Celebrity Endorsement AU - Isari Pairoa AU - Proud Arunrangsiwed PY - 2016 DO - 10.5281/zenodo.1127544 UR - https://doi.org/10.5281/zenodo.1127544 ER -
APA
Pairoa, I., & Arunrangsiwed, P. (2016). An Overview On The Effectiveness Of Brand Mascot And Celebrity Endorsement. https://doi.org/10.5281/zenodo.1127544