FROM THE PITCH TO THE PAVEMENT: THE IMPACT OF FOOTBALL CLUB COLLABORATIONS ON STREETWEAR BUYER BEHAVIOUR, BRAND LOYALTY, AND PURCHASE INTENTION
- DOI
- 10.5281/zenodo.18139492
- Published
- 2026
- Container
- Not recorded
- Publisher
- International Journal of Research in Management & Social Science
- Open access
- yes
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Cite this work
BibTeX
@article{allodium:10.5281/zenodo.18139492,
title = {FROM THE PITCH TO THE PAVEMENT: THE IMPACT OF FOOTBALL CLUB COLLABORATIONS ON STREETWEAR BUYER BEHAVIOUR, BRAND LOYALTY, AND PURCHASE INTENTION},
author = {Sai sriharsha and Vaibhav pandey and Shishir reddy},
year = {2026},
doi = {10.5281/zenodo.18139492},
url = {https://doi.org/10.5281/zenodo.18139492}
}RIS
TY - JOUR TI - FROM THE PITCH TO THE PAVEMENT: THE IMPACT OF FOOTBALL CLUB COLLABORATIONS ON STREETWEAR BUYER BEHAVIOUR, BRAND LOYALTY, AND PURCHASE INTENTION AU - Sai sriharsha AU - Vaibhav pandey AU - Shishir reddy PY - 2026 DO - 10.5281/zenodo.18139492 UR - https://doi.org/10.5281/zenodo.18139492 ER -
APA
sriharsha, S., pandey, V., & reddy, S. (2026). FROM THE PITCH TO THE PAVEMENT: THE IMPACT OF FOOTBALL CLUB COLLABORATIONS ON STREETWEAR BUYER BEHAVIOUR, BRAND LOYALTY, AND PURCHASE INTENTION. https://doi.org/10.5281/zenodo.18139492