Replication package Do Human and Artificial Intelligence Avatar Presenters Persuade Differently? Source Credibility, Engagement and Purchase Intention across Five European Markets

Santos, Victor, Carvalho, João, Faria, Sílvia

Open source

DOI
10.5281/zenodo.22239292
Published
2026
Container
Not recorded
Publisher
Zenodo
Open access
yes

Credibility signals

limited evidence Score 47/100 under policy 1.0.0. This is a metadata assessment, not a judgment of the paper's conclusions.

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BibTeX

@article{allodium:10.5281/zenodo.22239292,
  title = {Replication package Do Human and Artificial Intelligence Avatar Presenters Persuade Differently? Source Credibility, Engagement and Purchase Intention across Five European Markets},
  author = {Santos, Victor and Carvalho, João and Faria, Sílvia},
  year = {2026},
  doi = {10.5281/zenodo.22239292},
  url = {https://doi.org/10.5281/zenodo.22239292}
}

RIS

TY  - JOUR
TI  - Replication package Do Human and Artificial Intelligence Avatar Presenters Persuade Differently? Source Credibility, Engagement and Purchase Intention across Five European Markets
AU  - Santos, Victor
AU  - Carvalho, João
AU  - Faria, Sílvia
PY  - 2026
DO  - 10.5281/zenodo.22239292
UR  - https://doi.org/10.5281/zenodo.22239292
ER  - 

APA

Victor, S., João, C., & Sílvia, F. (2026). Replication package Do Human and Artificial Intelligence Avatar Presenters Persuade Differently? Source Credibility, Engagement and Purchase Intention across Five European Markets. https://doi.org/10.5281/zenodo.22239292

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