Navigating Stigma Through Strategy: Marketing Localisation as Legitimacy-Building in India's Menstrual Cup Market
- DOI
- 10.5281/zenodo.23645682
- Published
- 2026
- Container
- Not recorded
- Publisher
- Zenodo
- Open access
- yes
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Cite this work
BibTeX
@article{allodium:10.5281/zenodo.23645682,
title = {Navigating Stigma Through Strategy: Marketing Localisation as Legitimacy-Building in India's Menstrual Cup Market},
author = {Jain, Megha},
year = {2026},
doi = {10.5281/zenodo.23645682},
url = {https://doi.org/10.5281/zenodo.23645682}
}RIS
TY - JOUR TI - Navigating Stigma Through Strategy: Marketing Localisation as Legitimacy-Building in India's Menstrual Cup Market AU - Jain, Megha PY - 2026 DO - 10.5281/zenodo.23645682 UR - https://doi.org/10.5281/zenodo.23645682 ER -
APA
Megha, J. (2026). Navigating Stigma Through Strategy: Marketing Localisation as Legitimacy-Building in India's Menstrual Cup Market. https://doi.org/10.5281/zenodo.23645682