Fields · Social Sciences · Psychology · Social Psychology

Nostalgia and Consumer Behavior

This cluster of papers explores the psychological and marketing implications of nostalgia, focusing on its role in memory, emotion, social connectedness, well-being, advertising effectiveness, consumer behavior, identity formation, and as an existential resource. The papers delve into the impact of nostalgia triggers, the functions of nostalgia in individuals and groups, and its influence on various aspects of human experience.

10,485 works

Papers listed on taxonomy pages are the top few works per node from the OpenAlex snapshot. That list is not exhaustive and is not an endorsement. The topic map and the journal registry remain separate: there is still no authoritative topic-to-venue or topic-to-organization edge. Search is a lexical lookup, not a claim that a venue publishes a topic.

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