Evaluating the influence of social media on brand sacralization: an empirical study among young online consumers
- Type
- Retraction
- Notice date
- 6/2/2017 0:00
- Journal
- South Asian Journal of Business Studies
- Publisher
- Emerald
- Notice DOI
- 10.1108/sajbs-06-2017-072
- Original paper DOI
- 10.1108/sajgbr-12-2015-0085